α-BLOCK BY CLOCKERS MADRID AND LA VENDICION RECORDS
Having the American bootleg boom as the inspiration, Jamal and Juan from Clockers Madrid decided to carry the a-BLOCK out due to the eternal hours during home confinement. They took as a reference the Nike Air Force One, this iconic silhouette, known worldwide, loved and hated, but predominantly beloved.
Focusing on the construction of the shoe, within its simplicity, the α-BLOCK shows different small details on the outside.
The side logos have been padded and adorned with white thread appliqués. The buckles carry the characteristic Lavapiés 28012, the neighborhood where Clockers is located.
The tongue tag, the heel, and the right side of the box share the “α”, the distinction on the back of the tongue tag is the I ❤ La Vendicion logo next to the phrase on the left side of the box, a phrase that has marked the lives of many people, ¨FROM THE BOTTOM OF THE BLOCK TO THE TOP OF THE WORLD¨.
The inner size tag also has a reference to the La Vendicion logo marking the size in US.
Finally, the logo (DOTS) on the box lid and the template were designed between the two of them and a friend who is missing today. On this physical plane, it is a small posthumous tribute to him.
There will also be a t-shirt and a small detail for all those who purchase any of the products, while supplies last.
The letter “α” comes from a nomenclature that has been decided to develop around, it is the first collectible in a long series of different projects that will come out over time.
The α-BLOCK project has been a tough process over the course of a year in which several people have intervened.
ONLINE 05/01 – CLOCKERSMADRID.COM
PHYSICAL – TBP